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Effective Fundraising: Do’s and Don’ts

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Date: 29 November 2017 at 04:00 am Presenter: Panel Run time: 60 minutes Location: Online Materials Price: $50 (in AUD)

× The live session has passed. Catch up by downloading the post-webinar pack below.



Post Webinar Pack:

This Post Webinar Pack is now available. The packs include the audio and visual recordings, slide deck, and the webinar book. The webinar book includes the session’s transcript with corresponding slides, the live chat stream and presenter notes.



In this webinar, you’ll be armed with the tangible tools you need to strategically build effective fundraising campaigns. You’ll leave feeling confident in your ability to manage and run a fundraising campaign, with tips from an experienced panel of experts.

Join this 60-minute session to gain exclusive access to the inner workings and decision-making processes of the fundraising space, from four experienced operators in the scene.

This webinar will bring together key players in the sector on an expert panel to unpack opportunities available to impact driven organisations. Specifically developed for our audience of not for profit professionals, you’ll be given the chance to have your questions answered live by the panel through the interactive chat box.

Our experienced panel will give you valuable insight into:

  • Current trends in the landscape of the fundraising scene
  • Best avenues for not for profit organisations and charities to utilise
  • Specific do’s and don’t tips from experts in the sector
  • Case studies of effective fundraising campaigns



This webinar is presented in partnership with Philanthropy Australia



Jeff Buchanan – Senior Consultant, AskRIGHT Jeff has 15 years experience as a professional fundraiser and consultant, achieving considerable success for several organisations, and recognised by his peers for national awards. Jeff has personally asked for multi million dollar philanthropic gifts and large corporate sponsorships and coached many clients to do the same. Susanne Williamson – Head of Fundraising, WEHI Susanne is a fundraising professional with more than 20 years experience in fundraising, marketing and management roles in both the not-for-profit and commercial sectors. She has implemented a wide range of successful and award winning fundraising programs, including direct mail, merchandising, major gifts, major events and planned giving programs. In total Susanne has raised over $40 million in the medical research, arts and youth sectors. Kimberley Downes – Philanthropy Advisor With 26 years of experience in fundraising, marketing and the not for profit sector, Kimberly is passionate about assisting organisations to create a culture of philanthropy and to focus on their vision and what makes them stand out from the rest. She works with organisations to create the best possible outcome that works to ensure their future. She believes you must lead by example; inspire; make hard decisions; take risks; be prompt and proactive; be firm but fair and, above all, show respect. Facilitated by: Lina Caneva has been a journalist for more than 35 years, and editor of Pro Bono Australia News since it was founded in 2000.


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