It’s been a ‘usual suspect’ on many an NFP strategic plan for years, but in 2017 it’s our prediction it will become ‘most wanted’. It is marketing, and although it has no trouble making its way onto ‘to do’ lists, it has a harder time moving up to number one …
With changing markets and increased competition, organisations that leave marketing on the to do list will be left behind in the scramble to attract service users, build brand awareness and diversify income streams.
Boards are demanding action and executives are juggling multiple priorities. So just how does an NFP make marketing happen? Register today to hear our speakers explore all things NFP marketing.
Book now to reserve your seat!
$5 from every ticket sold will be donated to CORENA.
OUR GUEST SPEAKERS
Evelyn O’Loughlin, CEO of Volunteering SA&NT Inc
Evelyn will share the recent cross-border marketing initiatives of Volunteering SA&NT and what she believes has been the secret to their success.
Heather Smith, Management Committee Member of CORENA
Heather will be sharing the story of how in just four short years, Corena has used crowdfunding to raise over $150,000 on a budget of next to nothing, with no marketing resource and no paid employees.
Marissa Brown, General Manager, Marketing and Community Engagement, CBB
Marissa will facilitate a Q&A session with our speakers, as well as sharing insights into Community Business Bureau’s recent rebranding exercise and her top tips for NFPs to making marketing happen.