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Tapping into New Markets: Creating Social Partnerships with SMEs

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Date: 06 September 2018 at 02:00 pm Presenters Name: The Xfactor Collective Run Time: 60 minutes Location: Online Live Tickets: $55 – $500 (in AUD)


Small to medium size enterprises (SMEs) contribute close to $8 billion of the $17.5 billion in charity partnerships each year. Partnerships with SMEs are the heart of accelerating social change, and making the cut through to the right business is key to securing vital funds for your organisation. But are you effectively engaging with SMEs?

Giving Australia data shows 20% of SME’s are engaging in for-good partnerships (as opposed to donations and sponsorships) – a trend that is growing. And with SMEs representing 200,000+ businesses in Australia (compared to 3700 corporates), it represents a major opportunity for you to unlock a new revenue source. 

In this 60-minute webinar, you’ll find out how to strategically partner with SMEs. You’ll be guided through case studies and given tips on how best to proceed as either a business or organisation.

Social impact and partnership specialists Julia Keady, Linda Garnett and Sharon Dann from The Xfactor Collective will help you capitalise on this trend by guiding you through:

  • The giving trends in SME businesses in Australia
  • The different ways they are coming to the social purpose sector
  • How you can best prepare your organisation to be part of this growing trend

Who should tune in? Social purpose organisations, businesses (especially SMEs!), and advisors to the sector.

Post Webinar Pack:

Can’t make the date? Our post webinar pack will be available for purchase here after the webinar! The pack includes the audio and visual recordings, slide deck, and the webinar book. The webinar book includes the session’s transcript with corresponding slides, the live chat stream and presenter notes.


The Xfactor Collective

The Xfactor Collective

Julia Keady, Sharon Dann, Linda Garnett


Specialist Practitioners, The Xfactor Collective


Julia Keady is the founder of The Xfactor Collective, and brings 10 years’ experience working with private indivdiuals, businesses and social purpose organisations. Linda Garnett and Sharon Dann are partnerships specialists in The Xfactor Collective, and bring 40 years’ combined experience in shared value projects with organisations as diverse as World Vision, Philanthropy Australia, DHS, headspace and VicHealth.

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