About the organisation
The Bravery is a purpose-lead PR agency who specialise in sustainability and social cause. We give a major s*** about the environment and social impact and are driven to make a positive change to people and the planet.
Established in 2012, we’ve worked with over 45 brands and we’ve told over 35,000 stories. We turn down work if it doesn’t fit our mandate. We are avid news junkies and content consumers.
We are a four-strong - and growing - team of passionate pros with a range of superpowers who love chocolate and cheese, and the great outdoors.
We work in a funky office in Surry Hills across from Prince Alfred Park, sharing a space with sister agency Republic of Everyone and the kings and queens of the second hand economy, Garage Sale Trail. Everything in our office is from reclaimed or found materials, second-hand or eco-certified - except for the Macs… and the people!
On people - we absolutely promote a culture of diversity and inclusion so no matter what colour, creed or identification, we’d love to hear from you about this role.
About the role
- Conducting media relations campaigns to create news and lifestyle content, including outreach to obtain media coverage within mainstream consumer, environment, corporate and sustainability contacts
- Continually expanding and building upon digital, blogger, traditional, influencer and social media networks to further leverage content opportunities – including a year round calendar of media and influencer relationship development making you one of the ‘go-to’ publicists in this space
- Supporting the development and driving on implementation of creative and engaging media, social media and communications strategies
- Developing creative and inspired tactics to support communications strategies
- Staying across both new and traditional media for coverage insights and relevant industry news
- Curating influencer and talent databases
- Active and face-to-face contribution with clients and sector leaders on various accounts
- Creative writing and development of materials
- Developing research, audits and sentiment reporting so you have all the stats you need at your fingertips
- Representing The Bravery at events, plus opportunity to conduct marketing / new business development initiatives – all with the support of the wider team
How to apply
Applications not allowed for this job listing.
Please quote in application: Account Executive via Pro Bono Australia.
Sector: #Media