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Marketing Strategist for DayHab program

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Posted : Friday, 17th February 2017 - 9:34 am

Organisation : Youth Projects Ltd

Location : Australia

Time required : The project will probably involve a commitment for 3 days week for 3 months. This is, however, Flexible and will be adjusted to suit the agenda of both parties. The Marketing assistant can work from the office in Glenroy or off site. Preferably the Marketing Assistant can work more at the office as this may better support the needs of the project such as communication with the team .

Duration of project : 3 months

Contact Name : Steven Holzman

Contact Phone : 0393049100

Contact Email :

About the Role

Youth Projects Ltd is a large charity established in 1984 to support young people and families of the northwest suburbs and the central business district (CBD) of Melbourne.

We provide aspirational, life changing support through an integrated model in which multiple barriers are addressed with access to health care, counselling and drug safety, outreach services, employment, education and training.

Partnering with another Community Health Services and working closely with local family GPs, Youth Projects are hoping to establish a new youth-centred DayHab facility with an emphasis on working with young people with substance abuse issues, particularly ‘Ice’ and their families. The program will be delivered on-site at Youth Projects large Youth Hub within a purpose-built area, opposite the Glenroy transport hub. The Dayhab centre will promote a structured program of working with youth and their families to manage their AOD issues. The development of the Dayhab is unique to the Melbourne as most treatment centres are aimed at Adult AOD reduction so we are exploring the opportunity in the market for establishing such as centre targeted at youth.

We are seeking a Marketing Assistant to

1) Analyse and investigate demand and competition for youth detox centre at Glenroy
2) Develop a positioning strategy based on the information obtained and identify opportunities in the market
3) Be in contact with local GPs and research the area to assess if local GPs will support and promote the Detox centre to their patients
4) Devise a Marketing Plan with the relevant information formulated from the previous points
5) Develop a marketing program suggesting strategies and processes to reach target market
6) Develop cost effective promotional material to promote the centre to GP’s and other local professional in the area
7) Incorporate social media as a promotional strategy

The following skills will be ideal but not essential

• Research Skills
• Experience in a Marketing capacity devising Marketing programs and Plans
• Good organisational and planning skills
• Creativity
• Commercial awareness
• Numerical skills
• IT skills
• Understanding of different promotional strategies

About the Organisation

Organisation Name : Youth Projects Ltd
Not for Profit : Yes

Apply for this Position

For details concerning this role , please contact

Steven Holzman

Phone : 0393049100

Email :

Please quote in application: Marketing Strategist for DayHab program via Pro Bono Australia.


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