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Digital Marketing Manager

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Organisation : WWF-Australia

Location : Sydney (Ultimo)

Work type : Full-time

Sector : Animals, Conservation & Environment

Salary type : Annual Package

Application closing date : 30 Apr, 2018

About the organisation

Organisation Name : WWF-Australia

For over 50 years WWF has been a leading voice for nature. We are the world’s largest conservation organisation, working in 100 countries and with over 5 million supporters. WWF-Australia is the 7th largest member of the WWF Network. We work with governments, businesses and communities on environmental issues with a single mission: to build a world where people live and proposer in harmony with nature.

About the role

  • Join one of the world’s most respected conservation organisation

  • Flexible work environment including monthly RDO

  • Premier 5 Star Green Office in Ultimo

About the role

Leading a small team, you will develop and implement strategies that optimise performance across digital, EDM and social platforms to increase the awareness of WWF-Australia’s brand and drive the acquisition and engagement of supporters. To achieve this, you will work closely with Fundraising using your expert knowledge of performance-based marketing tools and your experience in planning, implementing, executing and tracking digital marketing campaigns to achieve engaging journeys for financial and non-financial supporters.

Reporting to the Head of Marketing, this is a hands-on technical role working within a committed mission-driven culture.  It is a rewarding opportunity for someone who is passionate about innovation, testing and continuous improvement within digital channels, and using data and insights to drive campaigns that have a direct impact on WWF’s environmental conservation and sustainable development goals.

Skills, knowledge and experience

  • Demonstrated high level technical skills & experience in developing integrated digital marketing & social media strategies that drive acquisition, engagement & conversion outcomes.
  • Expert knowledge & extensive experience using performance-based digital marketing tools & analytics, including GA, SEO, SEM, remarketing & programmatic.
  • Experience with a tier one marketing automation platform (e.g. Marketo, Salesforce) including audience segmentation, supporter journey mapping, engagement & retention.
  • Experience in email campaign management in an eCommerce or fundraising environment.
  • Extensive current knowledge of social media, digital tools, technology & content platforms.
  • Sound knowledge of industry best practice email, social media & digital marketing standards.
  • Demonstrated people management experience including an ability to coach & lead a team to high performance.
  • Well-developed organisational, & deliver against deadlines.

WWF is an equal opportunity employer and Aboriginal & Torres Strait Islander peoples, people from culturally & linguistically diverse (CALD) backgrounds and people with disabilities are encouraged to apply.

How to apply

Position Description : JD Digital Marketing Specialist

Applications not allowed for this job listing.

#PBA3

Please quote in application: Digital Marketing Manager via Pro Bono Australia.


Profession: #Marketing_Media_and_Communications
Sector: #Animals, #Conservation_and_Environment
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