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Business Development Lead

Organisation : Meaningful Ageing Australia

Location : Melbourne (Flexible location, travel required)

Work type : Part-time

Profession : Consulting & Strategy, Education & Training, Marketing, Media & Communications, Sales & Business Development

Sector : Aged Care & Seniors

Salary type : Hourly

Salary : $80-87k pro rata + super

Application closing date : 16 May, 2021

About the role

Reports to CEO


Position specifications

Key Accountabilities (% of time)

1.     Grow memberships and partnerships (70%)

2.     Member engagement (20%)

3.     Marketing and communications (10%)

4.     Ambassador for Meaningful Ageing Australia (integrated)



Key Tasks

1. Grow memberships and partnerships

·       Develop and implement membership recruitment strategy

·       Achieve minimum of 30 prospective new memberships each year

·       Achieve one new partnership/other business opportunity each year

·       Achieve ten new organisational affiliates each year

2. Member engagement

·       Lead on member engagement strategy development

·       Contribute to member engagement strategy implementation

3. Marketing and communications

·       Lead on ‘outward facing’ events and engaging communications eg webinars, launches, social media

–        includes planning and implementation of annual calendar with the team, writing content,

–        includes hosting events on line/face to face, presenting to audiences of various sizes on line/face to face

4. Be an ambassador for Meaningful Ageing Australia

·       Prompt, friendly and professional communication at all times with all internal and external stakeholders

·       Outstanding customer service including strong collaboration with the team to ensure customer needs are met


Person specification


Key selection criteria

  • Energetic, engaging, positive attitude, professional and pro-active
  • Demonstrated success in complex sales
  • Demonstrated success in marketing and communications
  • Strong analytical and organisational skills
  • Established capacity to work collaboratively and independently
  • Outstanding interpersonal, oral and written communication skills including ability to engage effectively with wide audiences about new/challenging subject matter
  • Confident using/learning technology
  • Proven ability to work efficiently in a resource-constrained environment
  • Demonstrated ability to make connections/create efficiencies/leverage opportunities
  • Demonstrated capability to contribute to a positive workplace culture and commitment to Workplace Health and Safety







·       None


·       Qualifications in marketing and communications, sales and/or business or equivalent professional experience




·       Ability to travel interstate including use of planes, taxis, Uber and/or public transport

·       Evidence of annual flu vax

·       Current Criminal History Record Check

·       Current visa to work in Australia



·       Experience in online and in person event management

·       Working knowledge of:

o   Sales Force

o   Social media channels

o   Canva or similar

o   Eventbrite

o   Zoom

·       Familiarity with aged care/community services sector

·       Familiarity with contemporary spiritual care


About the organisation

Organisation Name : Meaningful Ageing Australia

Meaningful Ageing Australia is an innovative organisation focused on the social, emotional and spiritual wellbeing of older people. We are the Australian leader in education and resourcing of spiritual care for the ageing population in the context of health, aged care and community services, and a membership based not for profit. We are committed to evidence-based practice and are a growing organisation with a small, efficient and productive team. A hallmark of our work is collaboration with members and others. Our team come from a wide range of world views, as do the organisations we support.

How to apply

Position Description : PD_Business Dev 202104

To apply, send a cover letter addressing the key selection criteria and CV to Claire

Enquiries: Ilsa 0425758277

Closes 5pm AEST Monday 17 May 2021

Please quote in application: Business Development Lead via Pro Bono Australia.


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