Digital Campaigner

Position Type: Full Time (with option of part-time)

THE ROLE

The Digital Campaigner is responsible for managing the strategy and implementation of ActionAid Australia’s campaigns across digital channels, including growing the number of people taking action, fundraising, and designing supporter journeys that provide the opportunity to deepen engagement and have real impact. The Digital Campaigner will also support the Community Organising program through the management of activist network data.

KEY OBJECTIVES OF THE ROLE INCLUDE:

• Grow the number of people taking action with us online and increase their engagement and action rates, with a current focus on corporate campaigns.

• Grow the number of people donating to ActionAid campaigns via digital channels.
• Produce high quality content to reach new audiences and increase engagement with our campaigns online, especially across social media.
• Coordinate the ActionAid database with hub members, including tracking and reporting on key metrics, ensuring the health of our data and assisting the integration of data from the community organising program.

SKILLS & COMPETENCIES REQUIRED

• A commitment to ActionAid’s vision, mission and values.
• Positive, inspiring and outcomes focused approach.
• Experience with digital strategy and campaigning.
• Exceptional written and verbal communication skills, including the ability to produce creative and engaging content.
• Experience managing data, ideally using a campaign database like NationBuilder or ActionNetwork (we use ActionNetwork).
• Experience working with fundraising platforms (eg Raisely, Raisers Edge, or other)
• A track record of successful project management.
• Outstanding interpersonal skills.
• A track record of working with volunteers.
• Passion and commitment to global justice, women’s rights, empowerment and social change.
• A high degree of initiative and self-drive.

DESIRABLE

• Corporate campaigning experience.