Organisation : Dolly's Dream
Location : Melbourne (South Melbourne)
Work type : Part-time, Contract/Temporary
Profession : Journalism & PR, Marketing, Media & Communications
Sector : Children, Community Support Services, Education & Training, Families, Mental Health, Youth & Young People
Salary type : Annual Package
Application closing date : 19 Aug, 2025
About the organisation
About Dolly's Dream
Dolly’s Dream was created by Kate and Tick Everett following the tragic loss of their 14-year-old daughter, Dolly, to suicide, after ongoing bullying. Kate and Tick’s goal is to prevent other families walking this road.
Dolly’s Dream strives change the culture of bullying by addressing the impact of bullying, anxiety, depression and youth suicide, through education and direct support to young people and families across Australia, with a focus on Remote, Rural and Reginal areas. Watch our origin story here
Dolly’s Dream is proudly supported by the Alannah & Madeline Foundation.
The Foundation:
- Identifies issues that adversely affect the wellbeing of children; we work to help them recover and protect them from bullying and violence
- Works across the spectrum of prevention and care to deliver state-of-the-art, evidence-based programs and products
- Works with the best minds to identify and reduce significant threats to children’s safety through innovation and partnerships
- Speaks out on the need for systemic change to build a supportive and safe society.
About the role
The PR & Media Advisor drives Dolly’s Dream’s media strategy, managing key media relationships, pitching stories, and producing content such as media releases, OpEds, and case studies.
They shape the organisation’s voice through PR, ambassador engagement, and strategic partnerships, boosting awareness with campaigns like Do It For Dolly Day.
Major job responsibilities
- In collaboration with the Brand and Marketing Manager, develop and implement a Media and PR strategy to support the goals of Dolly’s Dream including programs, advocacy and income generation.
- Support the implementation of our integrated income generation, brand and community engagement strategy through earned media, ambassadors and influencers.
- Work collaboratively with the team to deliver our Advocacy strategy and effectively position Dolly’s Dream as experts/thought leaders in our key program areas.
- Manage all media opportunities, enquiries, and publicity for the Program, Partner and Fundraising campaigns and initiatives aligned with Dolly’s Dream brand objectives and yearly campaign plans – Do It For Dolly Day.
- Manage relationships with external PR suppliers and media partners to ensure delivery on campaign objectives.
Knowledge, experience & requirements
- Significant experience as a journalist and/or in PR and corporate communications for a complex organisation and media landscape.
- Demonstrated ability to build strong and enduring relationships with media, including management of significant media partnerships, government, corporate, suppliers and individual stakeholders.
- Ability to manage numerous projects simultaneously, and to work autonomously to achieve agreed plans and objectives.
- Demonstrated ability to build strong and enduring relationships with media, including management of significant media partnerships, government, corporate, suppliers and individual stakeholders.
- Ability to manage numerous projects simultaneously, and to work autonomously to achieve agreed plans and objectives.
- Exceptional writing skills, attention to detail, and high expectations for quality.
- Well-developed interpersonal and communication skills, experience and maturity to relate effectively with internal and external stakeholders from all walks of life and backgrounds.
- Ability to work outside standard office hours for out-of-hours media enquiries and for key
Why You'll love working here
Work from home
Professional development assistance
How to apply
Please read the attached job description for a full list of the responsibilities.
To apply, please follow the link provided which will take you to the Foundation's Careers Page. Simply click on the role you wish to apply for and follow the application prompts!
Important - please note:
Dolly's Dream has the highest commitment to child safety. A police check and current Working with Children Check (or equivalent) are required for the successful applicant.
Please quote in application: Dolly’s Dream PR & Media Advisor via Pro Bono Australia.
Sector: #Children, #Community_Support_Services, #Education_and_Training, #Families, #Mental_Health, #Youth_and_Young_People
