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Tag : CRM

What is the true cost of turnover to your organisation?

Michelle Varcoe, Thursday, 5th December 2019 -  In this week’s Collective Insights column, The Xfactor Collective’s specialist member Michelle Varcoe examines the wider implications of employee turnover and points to some

CRMs – Is the grass always greener on the other side?

Stephen Mally, Wednesday, 13th November 2019 -  The Xfactor Collective specialist member Stephen Mally says jumping to a new CRM may not always be necessary, in our weekly Collective Insights column. Are you thinking of replacing

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How to Decide Which CRM an NFP Will Need?

Staff Reporter, Thursday, 8th May 2014 -  Whether it is a progression from spreadsheets and Outlook, or a move away from a system  an organisation has outgrown, a CRM is one option that can deliver significant productivity

Executives ‘On-Loan’ to Charities

Staff Reporter, Thursday, 22nd June 2006 -  For many charities, living from grant to grant and having no time for long term planning can lead to corporate envy – wondering how top company managers re-invigorate their operations.…

Good Is Gold In NZ

Staff Reporter, Thursday, 14th November 2002 -  A landmark study entitled “Good IS Gold—The Stillwater/ACNielsen Report” shows that 74% of New Zealand consumers will happily change brands for to support a worthy cause! And both…

Good Is Gold In NZ

Staff Reporter, Wednesday, 6th November 2002 -  A landmark study entitled “Good IS Gold—The Stillwater/ACNielsen Report” shows that 74% of New Zealand consumers will happily change brands for to support a worthy cause! And both…

Looking for a ‘Cause’ – CRM Research

Staff Reporter, Monday, 12th November 2001 -  New research reveals that Australian consumers are increasingly likely to be influenced in their purchasing decisions by a company’s association with a ‘cause’. And Corporate…

Corporate Australia on Cause Related Marketing

Staff Reporter, Thursday, 8th November 2001 -  Australian consumers are increasingly likely to be influenced in their purchasing decisions by a company’s association with a ‘cause’. And Corporate Australia is intending to…
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