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Tag : Storytelling

Donor trust: Hard to get, easy to lose

Richenda Vermeulen, Monday, 6th June 2022 - 
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Trust is a top motivator when giving to a charity. It’s also increasingly in short supply: charities are often perceived as wasteful or inefficient. But within the broad…

So tell us about yourself…

Jonathan Alley, Friday, 27th May 2022 - 
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Sometimes a simple invitation to talk about ourselves can tangle us up in a job interview. But a straightforward story can smooth things in the interview room beautifully. …

Too much information

Mark Siara, Tuesday, 5th October 2021 - 
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Tips on how to craft striking reports and save yourself time, from Mark Siara at Map Consulting Group. We are in a pandemic of information, and it has infected everything.…

What makes people care?

Neil Pharaoh, Tuesday, 17th August 2021 - 
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Those involved in advocacy and campaigning need to use the science of what makes people care as a foundation for their strategy, writes Neil Pharaoh, who looks at the five…

Storytelling for impact

Mike Davis, Wednesday, 14th July 2021 - 
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The time has come to embrace the range of media options available to ensure your strategic plan or impact measurement resonates with your audience, writes Mike Davis, who…

What are media looking for, and how can we best deliver it?

Jodie Artis, Thursday, 12th December 2019 - 
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In this week’s Collective Insights column, The Xfactor Collective specialist member Jodie Artis shares some media relations expert insights in this her 20th anniversary…

Can messages of hope deliver the bottom line?

Méabh Friel, Tuesday, 10th December 2019 - 
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Méabh Friel, communications director of One Girl, considers whether needs-based content will be something we look back on in 10 years and cringe at and if we should really…

How do you capture the hearts and minds of potential funders?

Contributor, Thursday, 28th November 2019 - 
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The Xfactor Collective specialist member Sue Vittori offers tips on how to give your organisation a winning edge in funding submissions, in the weekly Collective Insights…

Social Media for NFPs

Lex La Sala, Tuesday, 21st August 2018 - 
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Hancock Creative offers some top tips on how not for profits can use social media to grow their brand. Not for profits! Social enterprises! Worthy causes! General do-gooders!…

Five Ways to Sharpen Your Storytelling

Nicole Richards, Thursday, 12th July 2018 - 
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Storytelling is more critical than ever for not for profits. In a world of information overload, the stories that capture and showcase your organisation’s impact in a compelling…

Client Testimonials for Big Cares

Contributor, Tuesday, 24th April 2018 - 
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Big Cares, which was established by Big Review TV in 2016 to allow charities and not-for-profit organisations to be able to tell their stories in a new and more powerful way,…

Stories to Determine the Future

Contributor, Thursday, 12th April 2018 - 
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The 2018 QCOSS State Conference Movement for Change will explore how we change the narrative and develop actions to create a movement for change. The stories we tell ourselves…

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