Community Sector Banking
MEDIA, JOBS & RESOURCES for the COMMON GOOD

PR Strategy Guru

Organisation : Courage to Care

Location : Australia

Time required : 2 days

Duration of project : 1 month

Skill Area : Consulting & Strategy, Journalism & PR, Marketing, Media & Communications

Sector : Community Engagement, Education & Training, Youth & Young People

Posted on : 11 Nov, 2019

About the role

The Project’s Impact

We teach student to be UPSTANDERS not BYSTANDERS in their communities. We have already delivered workshops to over 130,000 students an have an ambitious goal to reach another 30,000 over the next 3 years. ALL of these workshops are delivered by volunteers. BUT we need help to get our story out there – this PR strategy will enable us to build our profile so that we can meet those outcomes.

Our Challenge

We need to build our profile so that we can deliver even more workshops to Victorian school students FREE of charge.

This requires a comprehensive and targeted PR strategy to be developed, that we can roll out in 2020.

We need to reach schools, teachers. funders and new volunteers, and we know that by telling our story in the media we will achieve those goals.

We have an incredible, inspiration story to tell – help us get it out there!

How You Will Help

Our PR Guru will deliver a comprehensive PR Strategy for the entire Courage to Care organisation.

There is a large volume of untapped content, and a range of inspiring spokespeople to work with.

Working in conjunction with our Project Manager, our PR Guru will use their expertise to pull together a strategy that is outcome focused, targeted and aligned to our KPIs.

What You Will Get

The knowledge that your work will help us teach more students to be UPSTANDERS in their communities, fighting racism, prejudice & discrimination.

A Letter of Thanks from our CEO

Our eternal gratitude

About the organisation

Organisation name : Courage to Care
Not for Profit : Yes

How to apply for this role

For details concerning this role , please contact

Natalie Pryles

Phone : 0413743845

Email : natalie@pryles.com.au


Please quote in application: PR Strategy Guru via Pro Bono Australia.


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