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Tag : Fifty Acres

Protesting for change: Why purpose-driven brands need to show up in the spaces that matter

Jo Scard, Thursday, 25th March 2021 -  In light of the recent protests in Australia – physical and virtual – Jo Scard identifies why brands need to join the conversation and, more importantly, how.  People have been taking…

How to craft a powerful advocacy message

Jo Scard, Tuesday, 23rd February 2021 -  Jo Scard shares insights on crafting an effective advocacy message to cut through the noise of 2021 – what is possibly an election year.  2021 is shaping up to likely be an election year.…

Government communications in 2021 – Preparing for a political playground

Jo Scard, Thursday, 28th January 2021 -  Jo Scard shares some quick and effective tips for engaging and influencing the government in 2021 and showcases how her team at Fifty Acres is taking advantage of the dints 2020 left…

Disrupting a COVID-normal world and bracing for 2021: How do we ensure we are heard?

Lex La Sala, Thursday, 17th December 2020 -  Jo Scard discusses what breaking through in a fatigued climate will look like for not for profits and purpose-driven brands in 2021. You have heard it before – we are living in unprecedented…

Rethink and refresh: What government engagement looks like in 2021

Jo Scard, Thursday, 26th November 2020 -  Jo Scard shares some key insights into successful government engagement, strategic communications and public relations as we end a challenging year.  The extraordinary events…

Setting your 2020 vision for government engagement – a checklist

Andrew Blyberg, Thursday, 16th January 2020 -  As we kick off a new year, Andrew Blyberg from Fifty Acres looks ahead to the federal budget and shares a checklist to help not for profits craft a clear vision for 2020. Many organisations…

It’s almost the holidays!

Jo Scard, Thursday, 21st November 2019 -  What’s the best way to maintain media interest in your organisation and public support for your fundraising campaign throughout December and January? Jo Scard from Fifty Acres shares…

Seven deadly sins of government engagement

Andrew Blyberg, Thursday, 19th September 2019 -  Andrew Blyberg, from Fifty Acres, runs through some of the most common mistakes not for profits make when trying to influence politicians. I spent more than five years as a political…

Key fundraising lessons – How to get your vision and tactics aligned and maximise donor retention

Jo Scard, Thursday, 29th August 2019 -  Fifty Acres founder and CEO Jo Scard shares her top three fundraising tips. Whether you’re raising $10,000 or $10 million, great writing, amazing design, and compelling collateral…

Making your government engagement happen – The doing thing

Jo Scard, Thursday, 27th June 2019 -  Jo Scard offers advice on the “doing bits” of making your government engagement happen. In our last post we discussed kicking off your government relations planning by coming up with…

Government engagement – recalibrate and start with the vision

Jo Scard, Thursday, 13th June 2019 -  Now is the time for the sector to regroup and set some goals for a new government engagement strategy, writes Fifty Acres founder and CEO Jo Scard. As we all get adjusted to the May federal…

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