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The Rising Role of Data in PR

Madi Holloway, Monday, 8th August 2022 - It’s time to put data in the driving seat in public relations, to ensure strategies are truly insight-driven and performance is properly measured. We live in a data-driven world,…

The federal election campaign is over: what did we learn?

Lex La Sala, Thursday, 26th May 2022 - For communicators, the federal election campaign trail highlighted the tactics that work and those that don’t. Account director at Fifty Acres Lex La Sala shares her reflections…

Rethink and refresh: What government engagement looks like in 2021

Jo Scard, Thursday, 26th November 2020 - Jo Scard shares some key insights into successful government engagement, strategic communications and public relations as we end a challenging year. The extraordinary events…

Public Relations in the NFP Space – Forum

Staff Reporter, Tuesday, 6th August 2013 - Public Relations is increasingly playing a more significant role in the Not for Profit sector and the Public Relations Institute of Australia (PRIA) is hosting its first NFP half-day…

CSR Just PR Spin – Report

Staff Reporter, Wednesday, 1st May 2013 - Social responsibility is “nothing more than public relations”, according to some respondents in a study of Ultra High Net Worth (UHNW) investors. According to the…

PR Forum to “Clear Through the Content Clutter”

Staff Reporter, Thursday, 26th April 2012 - Hundreds of ‘Women in PR’ will get together in Melbourne in May to keep up with what’s making news as well as having the chance to give back to the community. With…

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