Public Relations in the NFP Space - Forum
Tuesday, 6th August 2013 at 11:23 am
Public Relations is increasingly playing a more significant role in the Not for Profit sector and the Public Relations Institute of Australia (PRIA) is hosting its first NFP half-day Forum in Victoria in September.
This conference, on Friday 6 September 2013 at the Arts Centre, Melbourne will look into the role of public relations in the NFP sector and also the challenges faced while working in this fast-paced arena.
“Clearly, public relations professionals play a fundamental role in the sector. Often with miniscule budgets, it is the PR person or team responsible for creating, nurturing and maintaining the strong positive relationships on which their organisation relies for its very survival,” PRIA Events & Operations Executive, Neil O’Sullivan said.
“Not for Profit public relations can at times be likened to alchemy; the creation of miracles from next to nothing.
“PRIA has listened closely to its members regarding the many challenges currently facing the Not for Profit sector and we want to help.
“We understand that budgets are tight, so we have created an event at a reduced cost, while responding to the topics that members from the sector have told us they want to hear about.
“We have a program packed with topics ranging from social media, finding your organisation’s voice, to media, to shared value and social impact presented by leaders from the sector.
“Each session will focus on a case study to analyse what others have done and how they have done it,” O’Sullivan said.
“There is also an amazing social media Master Class with Joy Toose from ntegrity and lots of opportunities to network with fellow PR professional from the Not for Profit sector."
Individuals and teams with a spectrum of skills and experience will each gain something worthwhile from this amazing event. This is a rare opportunity for PR practitioners from the Not for Profit sector to come together to share, learn, and connect for a day.
Date: Friday, 6 September 2013
Time: Master Class 10.30am-12.30pm, Forum 12.30-4.30pm
Venue: Arts Centre, Melbourne
Cost: Master class $50. Half Day Forum $100 PRIA member, $150 non-member
- Lina Caneva – Managing Editor Pro Bono Australia (MC)
- Rhod Ellis-Jones, Founder, Shared Value Project
- Lauren O’Connor, Global Communications Coordinator, Global Poverty Project
- Richenda Vermeulen, Director ntegrity
- Simon Robinson, Director – Corporate Community Investment, Haystac
- Lin Hatfield Dodds, National Director, UnitingCare Australia
- Lauren Coleman, Account Director, Porter Novelli
- Warwick Ponder, Corporate Communications Manager, EFTPOS Australia