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Tag : Campaign

The Skinny on Coca Cola’s Downsize

Staff Reporter, Wednesday, 7th August 2013 -  Is size important? Three experts assess whether beverage giant Coca Cola’s new anti-obesity campaign is more than just fizz, Nadia Boyce reports. In recent weeks, Coca Cola…

Technology Links National Fundraising Dinner

Staff Reporter, Thursday, 18th July 2013 -  Australian’s from across the country will join together in a virtually-connected national dinner party as part of a new technology-driven fundraising campaign for cancer…

“headspace” Campaign Highlights Mental Health Issues

Staff Reporter, Tuesday, 24th April 2012 - 
Daniel vs the Black Cloud is one of the six advertisments being rolled out as part of the new headspace campaign. A national awareness campaign developed by National Youth Mental Health…

Mobile Phones Come Home to Roost?

Staff Reporter, Wednesday, 28th March 2012 - 
The 'old phones, more chickens' campaign saw 2,000 chickens being purchased for needy families around the world. Photo courtesy MobileMuster.  A joint Not for Profit…

Donor Management and Everyday Hero Partner for Greater Campaign Integration: Sponsored Article

Staff Reporter, Thursday, 18th August 2011 -  Donor Management (Donman), a division of Advanced Solutions International (ASI), has announced the launch of a new integration bridge with Everyday Hero that provides a powerful…

“Reach Out Central” – NFP Plays Serious Internet Game

Staff Reporter, Monday, 8th October 2007 -  The Inspire Foundation’s ‘Reach Out’ mental health website for young people has launched a sophisticated ‘live’ Internet game with a serious…

Asthma Foundation Takes On Viral Marketing Campaign

Staff Reporter, Monday, 24th September 2007 -  The Asthma Foundation of NSW has made a radical departure from its usual annual Asthma Week campaign – employing an innovative viral campaign to grab its target audience. Described…

‘Include a Charity’ Campaign

Staff Reporter, Monday, 18th December 2006 -  Four major charities have created a new campaign to highlight the importance of updating a Will and including a bequest to charity. The Cancer Council has joined forces with the Australian…

Comic Relief Takes New Direction

Staff Reporter, Monday, 20th November 2006 -  Australia’s so called funniest Not for Profit organisation has a new logo and a new direction – an interactive website that aims to encourage more people to get involved in the cause.…

Make Poverty History Report Targets G-20

Staff Reporter, Monday, 20th November 2006 -  The G-20 Forum hosted in Melbourne recently turned the spotlight on foreign aid and brought out community activism in all shapes and sizes. The Not for Profit sector took a leading…

New Matilda – Human Rights Campaign

Staff Reporter, Thursday, 24th August 2006 -  Australia is the only western country without a national human rights act or equivalent but a recently formed organisation called New Matilda has launched a campaign to change that.…

When A Winter Appeal Gets Burned

Staff Reporter, Monday, 19th June 2006 -  Anglicare Victoria has spent the last few weeks apologising and regrouping after an unexpected and disastrous response to its Winter Appeal Campaign called “Final Notice”. So are…
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