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Tag : Social media

Aus NFP Use of Online Technology High – Report

Lina Caneva, Thursday, 28th January 2016 - 
Australian Not for Profits are among the world’s highest users of online technology for communicating their causes and fundraising, according to a new global report. A collaborative

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Why NFPs Need a Robust Social Media Strategy

Barbara Pesel, Thursday, 21st January 2016 -  Having a well thought-out digital strategy with planned content and scheduled distribution means an organisation can show its true self to the world, writes specialist NFP communications

Australian Duo to Connect Celebrities with Fans for Charity

Xavier Smerdon, Thursday, 3rd December 2015 -  Would you pay up to $100,000 dollars for a five minute conversation with your favourite celebrity or business idol? Two Australian friends are hoping to cash in on the chance that you…

Teens Rule Social Media – NFP Report

Xavier Smerdon, Thursday, 16th April 2015 -  Almost a quarter of all American teenagers go online “almost constantly,” facilitated by the widespread availability of smartphones, according to a new national…

New Era of ‘Soft Sustainability’- Report

Lina Caneva, Wednesday, 25th March 2015 -  Social media is driving a new era of “soft sustainability,” where companies are shunning buzzwords and aiming to connect with consumers based on their values, according…

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NFPs: Best ‘Social’ Includes Offline Experiences

Lina Caneva, Tuesday, 24th March 2015 -  Relationships with donors, volunteers and supporters of Not for Profits are strongest when organisational interactions using social media also include some form of offline

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Social Media – Don’t Panic, It’s Child’s Play

Lina Caneva, Tuesday, 3rd February 2015 -  Everything we really need to know about social media we learned in kindergarten, writes Not for Profit policy and ethics expert Janine Francolini, who offers some old-fashioned

Creating Digital Inclusion for Indigenous Australians

Lina Caneva, Wednesday, 3rd December 2014 -  Many Aboriginal and Torres Strait Islander people are embracing new technologies, but significant barriers remain when it comes to participating fully in the digital economy and…

FIA Launches Doing Good Campaign

Xavier Smerdon, Thursday, 23rd October 2014 -  Fundraising national peak body, the Fundraising Institute Australia has launched a consumer campaign, Doing Good Australia, where people share their personal stories via social…

Social Connections Key to Future Online Fundraising

Xavier Smerdon, Thursday, 23rd October 2014 -  The way that people donate to charities online is set to be even more influenced by their social connections and what friends are doing, according to the co-founder of a major global…

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Youtube Influencers and Charity

Lina Caneva, Thursday, 21st August 2014 -  Gone are the days where an endorsement from a loved celebrity or high-rating talk show host ensured instant visibility and influence over a charity’s target demographic,

Top Methods that Encourage Charity Giving: Research Findings

Lina Caneva, Tuesday, 19th August 2014 -  New Australian research into social media in the Not for Profit sector has identified the top three methods charities employ to encourage people to give. Monash University researcher…
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