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Foundation Execs Test Social Media – Survey

Staff Reporter, Monday, 20th September 2010 - A new report finds that about one-third of Foundation CEOs in the US regularly use Facebook or read blogs, and only six percent use Twitter. The report by the Foundation Center called…

Pensioners Posting: Social Media Surges Among Older People

Staff Reporter, Tuesday, 31st August 2010 - The assumption that social media sites such as Facebook, Twitter and YouTube are only used by young people has been dismissed by a new study showing older internet users are also embracing…

Free Guide Helps NFPs Online Visibility

Staff Reporter, Tuesday, 24th August 2010 - UK-based Internet Advertising Bureau has published a free guide to help Not for Profit organisations become more visible online. The Internet Advertising Bureau (IAB), the trade…

Web Users Turning to Social Media During Disasters: Survey

Staff Reporter, Tuesday, 24th August 2010 - A new study carried out by the American Red Cross has found that many web users would seek help through social media in an emergency – and they expect emergency service responders…

Masterchef Spoof Highlights Global Poverty

Staff Reporter, Thursday, 5th August 2010 - Compassion Australia has spoofed the wildly popular Masterchef program in their latest advertisement, drawing attention to the 1.4 billion people around the world who live on less…

NFP Embraces Viral Marketing, The Old Spice Way

Staff Reporter, Wednesday, 28th July 2010 - The incredible success of Old Spice ‘The man your man could smell like’ advertising campaign has spilled over into the Not for Profit sector, with international aid…

The Australian NFP Facebook Factor – Survey Results

Staff Reporter, Wednesday, 5th May 2010 - Just over 70 percent of Australian Not for Profits are using social media, and in particular Facebook, as part of their everyday operations however only 34 percent are using it to fundraise,…