Kat Warboys is the Marketing Director APAC at HubSpot. Kat is responsible for growing HubSpot's business in APAC, leading a team in the region who look after everything from brand, to demand generation to sales enablement and customer advocacy.
Kat's personal mission is to help other marketers realise the importance of their role in the customer experience, by championing cross-team alignment to help organisations grow better, not just bigger, through word-of-mouth.
With ten years’ experience with Marketing Automation and CRM platforms, Kat's experience spans across both B2B and B2C organisations.
Articles:
Kat Warboys, Wednesday, 23rd November 2022 -
HubSpot offers a critical solution for the 96 per cent of sector leaders experiencing difficulties with their marketing strategy, limiting the impact and growth of their NFPs.
Kat Warboys, Wednesday, 12th October 2022 -
The vast majority of Australian NFP decision-makers say their organisations experience barriers to growth, including the use of varying software products internally, multiple data sources, no CRM management system and opaque marketing strategies. How do you fix it?
