Testing Impact Assessment
10 July 2013 at 11:56 am
The London Benchmarking Group (LBG) Australia & New Zealand will partner with the Centre for Corporate Public Affairs to test a new impact assessment framework over the next three years.
LBG’s impact assessment tools will be used to evaluate ten different community investment programs in collaboration with members Medibank, Woodside Energy, Coles, CSL, Mondel?z International, NAB, NZ Post, and Optus.
LGB says the assessment will use case study based research, with an emphasis on collective participation and contribution.
Initial findings will be presented to members at the Annual LBG Plenary in November 2013.
Medibank and Woodside Energy will be the most significant corporate contributors, providing two case studies each.
“This information will not only help us measure our past achievements, but help shape our future strategy, ensuring continuous improvement as we work towards our social goals,” Medibank’s Head of Corporate Social Responsibility, Rita Marigliani said.
More member companies will be invited to join the program in future.
LBG Director Simon J. Robinson said the assessment was the most important work the organisation had undertaken since the launch of its corporate community investment data management and reporting tool for members, LBGOnline.
“The effective assessment of the impacts on community and on business is the ‘Holy Grail’ of corporate community investment and we intend to find it for our members,” he said.
The LBG model was introduced to Australia and New Zealand in 2005 and has since grown to around 50 members.
300 companies around the world currently use the framework to measure and report the value and the achievements of the contributions they make.
It is named after the London Benchmarking Group, the group of UK companies who worked developed the model in 1994.
