CHAMP Incentive Lets Shoppers Donate
13 March 2007 at 3:52 pm
You can be a CHAMP and support your favourite charity thanks to a new online Australian fashion magazine called LetsShop.com.
LetsShop.com has launched of a Community Help Affinity Members Program called ‘CHAMP’.
The CHAMP incentive sees five percent of all LetsShop.com advertising revenue donated to Not for Profit organisations nominated by members.
The on-line fashion magazine, LetsShop.com launched earlier this year and has become a premier on-line destination for the fashion, entertainment and lifestyle conscious.
Every LetsShop.com member helps decide to which Not for Profit organisations the five percent is distributed between. When you sign up as a member to LetsShop.com you have the ability to nominate up to three organisations that can benefit from member participation on LetsShop.com.
LetsShop.com CEO, Rod Gallagher says LetsShop.com has grown beyond expectation and that with this growth the company is able to give back to the community.
Gallagher says that unlike most community programs, the LetsShop.com CHAMP initiative is not based on consumer spends. LetsShop.com members are giving back to their favourite three NFP organisations without having to dip into their own pockets.
Every time someone logs onto LetsShop.com, five percent of all advertising revenue is accrued for their chosen organisations.
LetsShop.com members thus far have already nominated 300 organisations to benefit from their time online at LetsShop.com.
Gallagher says he is overwhelmed with the member response to CHAMP, members have embraced the program highlighting the importance of social accountability.
Current charities selected by the LetsShop.com member base include the Australian Drug Foundation, Save a Dog and Kids Tennis Foundation.
Members have the ability to modify their nominated organisations once a year and LetsShop remits the funds to the nominated organisations quarterly.