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Digital Insights for Not for Profits


18 December 2012 at 11:42 am
Staff Reporter
More and more Not for Profits are communicating online but how do they know if they are being effective?

Staff Reporter | 18 December 2012 at 11:42 am


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Digital Insights for Not for Profits
18 December 2012 at 11:42 am

More and more Not for Profits are communicating online but how do they know if they are being effective?

Essential Research, part of Essential Media Communications, is conducting Digital Insights, described as the first ever benchmarking study that will delve into how Australian Not for Profit organisations undertake and measure online communications, advocacy, fundraising and social media activities.

Results of the study will enable communicators, managers and executives in Not for Profit organisations to compare ‘like’ against ‘like’ in terms of how they are tracking and the areas that require improvement against a realistic benchmark of digital activities.

The study will commence in early 2013.

Participants in the study will receive topline results free of charge. Pro Bono Australia will report on the study finding highlights.

If you would like to be involved register today with no obligation and EMC will give you a call within 24 hours to explain the next steps.

For more information contact Claire O'Rourke at Essential Media Communications on 0410 729 594 or email claire.orourke@essentialmedia.com.au
 



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