Guide to Giving
MEDIA, JOBS & RESOURCES FOR THE COMMON GOOD
NEWS  | 

Big Issue Goes Digital


Thursday, 6th June 2013 at 11:21 am
Staff Reporter
The Big Issue, the magazine sold on the streets by homeless and disadvantaged people, has an online version from today - making the social enterprise publication one of the first street papers in the world to offer a digital edition.

Thursday, 6th June 2013
at 11:21 am
Staff Reporter


0 Comments


FREE SOCIAL
SECTOR NEWS

 Print
Big Issue Goes Digital
Thursday, 6th June 2013 at 11:21 am

The Big Issue, the magazine sold on the streets by homeless and disadvantaged people, has an online version from today – making the social enterprise publication one of the first street papers in the world to offer a digital edition.

Customers are now able to buy online access to the magazine from The Big Issue vendors in the form of a digital access card that will be sold alongside print copies.

The Big Issue CEO Steven Persson said the digital edition would not replace the print magazine, but simply give people a choice in how they read it.

“We recognise that an increasing number of people now prefer to read magazines online,” Persson said.

“By offering a digital version, we hope to meet the needs of customers and reach out to new audiences to help increase sales for vendors.”

The Australian version of The Big Issue is among the first street papers in the world to offer a digital edition, with the UK’s The Big Issue in the North launching an online edition last October.

The digital edition has the same content as the fortnightly print edition and works on computers, tablets and smartphones. Customers buy a printed card, which is the size of a business card, from vendors and enter their unique access code into a dedicated website.

Each digital card costs $6 – the same as the print copy – with vendors continuing to earn $3 from every sale.

The Big Issue was launched in Australia in 1996 to create job opportunities for people experiencing issues such as homelessness, long-term unemployment and disability.

“Eight million copies of the magazine have since been sold, putting more than $16 million into the pockets of vendors,” Persson said.

A sample version is available at http://digital.thebigissue.org.au.



Guide to Giving

FEATURED SUPPLIERS


HLB Mann Judd is a specialist Accounting and Advisory firm t...

HLB Mann Judd

Brennan IT helps not-for-profit (NFP) organisations drive gr...

Brennan IT

Yes we’re lawyers, but we do a lot more....

Moores

...


More Suppliers

Get more stories like this

FREE SOCIAL
SECTOR NEWS

YOU MAY ALSO LIKE

Susan Pascoe Appointed Head of Newly Formed Community Directors Council

Luke Michael

Friday, 22nd September 2017 at 5:21 pm

Recruitment Expert Says NFPs Need Thorough Process to Hire Honest Candidates

Luke Michael

Friday, 22nd September 2017 at 4:50 pm

Thinkers Look to Melbourne to Grow SA Purpose Economy

Wendy Williams

Thursday, 21st September 2017 at 4:44 pm

Mental Health Groups Call for Same-Sex Marriage to Prevent Suicide

Luke Michael

Thursday, 21st September 2017 at 4:24 pm

POPULAR

Moves to Stop Volunteering at Overseas Orphanages

Luke Michael

Wednesday, 13th September 2017 at 1:54 pm

Future Uncertain for Disability Organisations Following Funding Cuts

Wendy Williams

Tuesday, 19th September 2017 at 8:29 am

Majority of NFPs Are Not Believed to be Well-Run, According to New Survey

Luke Michael

Tuesday, 12th September 2017 at 4:14 pm

More Australians Are Giving Time Not Money

Wendy Williams

Monday, 11th September 2017 at 5:07 pm

Write a Reply or Comment

Your email address will not be published. Required fields are marked *


Guide to Giving
pba inverse logo
Subscribe Twitter Facebook

The social sector's most essential news coverage. Delivered free to your inbox every Tuesday and Thursday morning.

You have Successfully Subscribed!