Source Business Directory
MEDIA, JOBS & RESOURCES for the COMMON GOOD
NEWS  | 

Online Tool Integrates Pledges for Charities


Thursday, 1st August 2013 at 9:42 am
Staff Reporter
An Australian online startup has created a free online tool to help charities connect with supporters and promote campaigns via social media.

Thursday, 1st August 2013
at 9:42 am
Staff Reporter


0 Comments


FREE SOCIAL
SECTOR NEWS

 Print
Online Tool Integrates Pledges for Charities
Thursday, 1st August 2013 at 9:42 am

An Australian online startup has created a free online tool to help charities connect with supporters and promote campaigns via social media.

PledgeWidget is a free tool that charities can integrate with their websites to run online pledges.

It has been launched by the people behind PromiseLocker, a website where anyone can record their own promises and the promises made by others.

PromiseLocker co-founder Chris Noone said the company had looked at the technology they had created and decided it was relatively simple to create a tool that would enable charities to run effective online pledges.

“Many online campaigns run by charities simply record the names of people supporting a cause or fundraising target,” he said.

“They do not leverage social media to spread the campaign message or re-engage people with the pledge over time. People make a pledge and that is the end of the interaction.

“Just after we launched we spoke to a few charities about how they were using online to support campaigns and fundraising efforts and we quickly realised that a lot of the online implementations were pretty basic and we thought we could do much better, even if it was a diversion from our business plan.”

When a person makes a pledge using PledgeWidget their photo is immediately added to a page of people who have made the pledge. The pledge is automatically shared via Facebook and can also be shared via Twitter and email.

The person who made the pledge is regularly prompted to update their pledge progress and this provides further opportunities for the campaign message to be shared via social media .

“The wording of the pledge can be fully specified by the charity. PledgeWidget can be easily integrated into the charity’s website,” Noone said.

“No programing skills are required. The actual pledge and photos of people who have taken the pledge appear on the charity’s website so it adds a strong sense of community and participation.

‘We have made PledgeWidget available for free for charities and we will also provide free support to assist with integration into a website,” Noone said.

For more information visit PledgeWidget.




Got a story to share?

Got a news tip or article idea for Pro Bono News? Or perhaps you would like to write an article and join a growing community of sector leaders sharing their thoughts and analysis with Pro Bono News readers?

Get in touch at news@probonoaustralia.com.au

Get more stories like this

FREE SOCIAL
SECTOR NEWS

Write a Reply or Comment

Your email address will not be published. Required fields are marked *



YOU MAY ALSO LIKE

A Social Media Refresh in 30 Minutes

Nicholas Soraghan

Tuesday, 19th June 2018 at 8:20 am

The Future of Fundraising

Estelle Stathoulis

Friday, 1st June 2018 at 5:22 pm

ACNC Strips Two Organisations of Charity Status

Luke Michael

Wednesday, 30th May 2018 at 4:07 pm

Growth and Change in Australia’s Charities

Wendy Williams

Wednesday, 23rd May 2018 at 5:15 pm

POPULAR

Australians Are Giving Less

Wendy Williams

Thursday, 14th June 2018 at 8:00 am

The Need for Leadership to Address White Supremacy in the NGO Sector

Luke Michael

Thursday, 14th June 2018 at 8:53 am

Victoria Takes ‘Exciting Step’ to Reduce Red Tape for Charities

Wendy Williams

Friday, 8th June 2018 at 4:17 pm

Full-Time Work No Longer A Reality for Young Australians

Wendy Williams

Thursday, 14th June 2018 at 8:48 am

Source Business Directory
pba inverse logo
Subscribe Twitter Facebook

Get the social sector's most essential news coverage. Delivered free to your inbox every Tuesday and Thursday morning.

You have Successfully Subscribed!