Create lasting change for animals, always

There is more that we can do together to protect animals and the amazing charities that work tirelessly to save animals every day, way beyond our lifetime.

Animals enrich our lives every day as companions, neighbours and joyous members of our families, our homes and our communities. Animals connect us to nature, remind us to live in the moment and give endless loyalty, trust and unconditional love. 

Yet billions of animals are abused, exploited and killed every year in Australia alone. Did you know a quarter of a million companion animals are put down each year? More than six million animals are used for scientific research and thousands are injured or killed as “entertainment”. A further six hundred million animals are killed for food, and an estimated three billion animals perished in the nation’s 2020 fires. These facts are grim, yet there is a way to create lasting change for animals in 2021.

This year, there is more that we can do together to protect animals and the amazing charities that work tirelessly to save animals every day, way beyond our lifetime. Today, you have the opportunity to support an innovative not-for-profit organisation that’s generating a long-term legacy for animals – the Animal Justice Foundation. 

President of the Animal Justice Foundation, Bruce Poon, said there’s an estimated 800 animal charities in Australia, and that animals and wildlife are amongst the most popular reasons that Australians give.  

“There are so many wonderful charities that work tirelessly year-after-year to rescue animals and build community awareness,” he said. 

“Yet charity alone is not enough, and today you can help build financial power that will protect animals well into the future and generate long lasting financial growth to enable an end to animal cruelty and exploitation in Australia.” 

Photo: Jo Anne MacArthur of We Animals.

Poon said the Animal Justice Foundation combines the donations and bequests of animal lovers and philanthropists across the nation and invests these funds into ethical and sustainable investment portfolios. 

“Over time, these collective donations accumulate a significant fund with investment returns that are used in perpetuity to future-proof the protection of all animals,” he said. 

“The Animal Justice Foundation also dedicates a proportion of investment returns to support Australian animal charities through our annual awards program which opens for nominations in June 2021.”

The Animal Justice Foundation is a volunteer-run organisation with very few overheads, which means that the majority of any donation is grown and magnified over time. With only a small proportion of funds required for administrative costs, the foundation aims to dedicate every dollar to every animal. 

“For the first time in Australian history, you can be part of a long-term strategy to protect animals, from our furry family members, to companions, farmed animals, marine life and the diverse wildlife who surround us, by donating to the foundation or pledging a bequest,” Poon said.

“Now more than ever, we need to work together to create a kinder and more sustainable future for generations to come, both human and non-human animals.”

The Animal Justice Foundation is a unique not-for-profit organisation, dedicated to creating collective and positive social change with like-minded and kind-hearted philanthropists. 

To find out more about how your donation or bequest can help create long-lasting change for animals, please telephone 1800 318 226 or visit www.animaljusticefoundation.org.