Volunteering Australia Reveals New Look
5 September 2013 at 11:47 am
Volunteering Australia has unveiled its new brand only weeks after appointing Brett Williamson as new CEO at the National Conference on Volunteering in Adelaide.
|Volunteering Australia's new logo.|
The new branding will incorporate a new logo which will see a return to the use of the Red V logo, a national symbol of volunteering.
The history of the Red V dates back to 1985 when it was presented to Margaret Bell (Volunteering Australia’s patron) as a personal gift from Tony Lunn of Lunn Dyer and Associates.
Lunn is a celebrated Australian graphic designer responsible for iconic brands such as the Qantas logo and livery, and the Westpac logo.
In 1997 Volunteering Australia, then the Australian Council for Volunteering, adopted the new name of ‘Volunteering Australia’ and announced its first funding arrangement. At this time each State/ Territory peak body also accepted the V as a common logo and began using the name Volunteering (…followed by the State/ Territory name).
Now in 2013 Volunteering Australia says it is resuming the use of the red V as part of its logo along with a refreshed website.
For more information, visit www.volunteeringaustralia.org.